Marketing Expert José Henrique Borghi

Marketing is a vital component of having success in a company. Many companies in Brazil struggle to market effectively to customers. With so much recent change in the economy, some companies are struggling to resonate with customers and more information click here.

José Henrique Borghi is a marketing expert who helps out companies across the country. Over the years, he has developed a reputation as one of the leading marketing minds in the country. His work with Mullen Lowe has helped a lot of companies in various industries.


José Henrique Borghi

José Henrique Borghi has always had a creative mind. Even though he did not grow up rich, he was able to go to a good school and learn business. He uses technology to help him with his work. One of the reasons that marketing is so difficult for people to understand is that new technology is driving results in the industry.

José Henrique Borghi spends a lot of time researching and learning new technology for his business. He believes that this is the best way to add value to other people in the business world. With social media becoming more popular every month, he believes that he can effectively reach more people than ever before for his clients and contact him.


Marketing in Brazil

Brazil is a country growing rapidly. With this growth, there is a lot of change in various industries. José Henrique Borghi wants to help companies increase sales and profits through their marketing strategies and learn more about Jose Borghi.

In the years ahead, José Henrique Borghi has a lot of projects planned for companies in numerous industries. This should help increase his brand awareness in the market and Borghi’s lacrosse camp.

Mullen Lowe’s Jose Henrique Borghi Explores the Influence of Internet and TV on Young People

Jose Henrique Borghi is one of the legends of the Brazilian advertising industry for the strength of his work as a global leader in marketing following the success of his own Mullen Lowe brand. One way Jose Borghi has found to keep his ad agency at the top of the industry is to make sure his company is constantly seeking out the best research to keep itself at the top of the industry in Brazil and around the world.

One of the recent pieces of research Mullen Lowe Brasil has undertaken has been in exploring the influence and effect of personalities from the Internet and TV on teenagers who have the most time on their hands to watch TV and Internet content on a regular basis. Jose Borghi’s advertising company followed a group of 1,000 teenagers throughout 2015 to discover which personalities and celebrities were the most viewed by young people during the time period; one of the results of the research that shocked Jose Henrique Borghi and Mullen Lowe’s executives was the growing influence of YouTube based celebrities who are taking up more time for young people in their teens.

The founder of what was once Borghi Lowe and has now been renamed Mullen Lowe believes the research reflects the fact that viewing and advertising habits will continue to evolve over the course of the 21st century and present new challenges for marketing specialists. The group of teens were asked to rate their top five lists of celebrities, movies, and favorite Web content that led to YouTube based comedian and writer KeferaBuchmann as the fifth top personality as voted for by the teenage research group.